Content:
1. What is your working EQ?
My working EQ is What is the most succesful way to reach my target audience?
2. What is a possible answer to your working EQ?
The most succesful way is by being present and participating where your audience is participating. Such as using any social media sites.
3. What is the most important source you have used that has helped you come up with an answer to your working EQ?
My most important source has been my mentor because he shows me the techniques he uses to advertise and reach clients.
4. Who is your mentor, or where are you volunteering, and how does what you are doing relate to your working EQ?
My mentor is Vairon Perez and he is the marketing manager of a tax company. This relates to my EQ because he shows ways to communicate and learn more about clients.
How can a marketing manager best increase the market ability of an idea or service to a target demographic?
Friday, October 18, 2013
Friday, October 4, 2013
Blog 7: Independent Component 1 Approval
1. Describe in detail what you plan to do for your 30 hours.
For my 30 hours I plan to organize and promote events in Pomona for small businesses with the help of the Hispanic Chamber of Commerce. I would have to do everything from strategizing the plan, to promoting the events.
2. Discuss how or what you will do to meet the expectation of showing 30 hours of evidence.
Visuals of the events, Flyers, Hour logs
3. And explain how what you will be doing will help you explore your topic in more depth.
Doing this will help me explore my topic more in depth because I would be doing the job of an actual marketing manager. I will be working with the budget, working with the people and making sure that everything runs smoothly.
Wednesday, September 18, 2013
Blog 6: Second Interview Questions
Second Interview Questions
1. Who is your mentor and where do they work?
- Originally my mentor was Shawn Townsend since I did my mentor ship with her but I decided to change to Vairon Perez since he is currently working in the field I am interested in. He works in the same company as my older brother which is Atlantic Tax Company.
2. What five questions will ask them about their background?
- What classes do you take that you benefited most from once you actually started working in the field?
- When did you first become interested in marketing?
- What was the biggest obstacle you faced in becoming a marekting manager?
- What were the first steps you took once you got your bachelors?
- How did you kn ow which field in marketing was best for you?
Saturday, September 7, 2013
Blog 5: Project Reflection and Working EQ
The Pentagon
- Positive Statement: As a result of completeting my summer mentorship I have gained so much first hand experience on what I plan to pursue as my career. I also have had a great mentor that has been of great help in answering questions and expanding my knowledge on what markerting consists of.
- EQ Content: I really found helpful an article called Marketing Manager Description. It gave in great detail the overall Outlook of the career but it also broke down different sections of the roles and duties of a marketing manager. This article not only helped answer my questions but it also informend me of alot of neat information that I wasnt aware of.
- What really has worked for me is that I have alot of connections to marketing managers, making information very accesible.
- What hasn't worked for me is the Math side of marketing. Math is not a very good subject of mine which means i'll have to work harder.
- My potential essential question is, What is the most succesful way to reach my target audience?For my mentorship I plan to help at alot of events by coordinating and promoting it. Thanks to my older brother one of his co workers who is a marketing manager was nice enough to be my mentor.
Friday, August 30, 2013
Blog 4: Interview Preparation
Interview Preparation
1. Regarding my first interview I plan on interviewing Vairon Perez. He works at Atlantic Tax, alongside my older brother. His main focus is marketing therefor it ties in perfectly with my topic. Also my brother highly recommended to interview him since he has experience and working in the field right now. Ive also known him fora while now so the interview will go more smoothly and i know that I can count on him being reliable.
2.
- After researching I found that in order to become a marketing manager you need to have some background experience, where is a good place to start? How did you begin?
- What is the most challenging assignment you have faced in your career?
- What are some tips you have found helpful to succeed and improve as a marketing manager?
- Where do you see this business going in the future?
- What are some useful resources I can use to begin my career?
- Depending on how the interview unfolds itself, its how i plan to ask follow up questions.
Wednesday, August 21, 2013
Blog 3: Topic Choice and Semester 1 ESLR Goals
- Marketing Management
- ESLR Goals:
- Ipoly Citizen: I'm planning to mend friendships among my peers and I also would really like to join prom committee and be part of powder puff this year!
- Effective Learner: I really hope to be less afraid to ask questions during class now and to ask for help when I need it without feeling embarrassed.
- Effective User of Technology: Technology plays a huge role this year in all ,y class work so I plan to dig deeper when it comes to my research so I can be fully prepared and informed for when it comes to presentations or the model assembly.
- Effective Communicator: Communication skills are a crucial requirement in the marketing field, and although I already consider myself to be a good communicator from past harkness discussions or personal experiences I do believe there is always room for more improvement. Thus this year will be great opportunity for me to practice that skill.
Sunday, August 18, 2013
Blog 2: Summer Mentorship Component
Blog 2: Summer Mentorship Component
- https://docs.google.com/spreadsheet/ccc?key=0AlMzNOgFPiPXdDlPLTk4UkNwX2JmeTdmNl9jTWM1RUE&usp=sharing
- Shawn E. Townsend; stownsend@ci.upland.ca.us; (909) 931- 4202
- As I was working along side my mentor some question that arose were,What skill is most important in a marketing manager? and What field is it better to go to as a marketing manager?
- The most important thing that I gained from this experience is that, if I would like to pursue my career as a marketing manager then it is essential to me to come out of my shell more because it is very crucial to speak to people with ease. Also I need to be a quick on the spot thinker and be very connected to my creative side. A lot of the time my mentor would ask me to come up with ideas for poster to promote the events. Therefore this experience is helping me improve my marketing management skills.
- Helping out at the Library and getting a glimpse of what its like to manage and coordinate an event helped me realized that this is something that I really enjoy doing and its something that I see great potential in me therefore this topic (marketing management) is something that I know I want to pursue as a possible career.
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